Friday, March 25, 2011

The Pains of Being Pure at Heart

Add Date: March 22 

Artist: The Pains of Being Pure at Heart 

Album: Belong 

Label: Slumberland 

Genre: Indie pop 

Comments: Following up on their excellent self-titled 2009 debut, New York's The Pains of Being Pure at Heart broaden their scope on Belong. Indie pop/New Wave touchstones like The Cure and The Smiths--this isn't 1985, so you no longer have to choose between the two--and styles like C86 and twee are still prevalent on this record, but it's also drawn at least one comparison to early '90s Smashing Pumpkins. Here's a second: album opener "Belong" certainly wouldn't sound out of place on Disarm. And, finally, much like on The Pains of Being Pure at Heart, the quartet is still drawing plenty of inspiration from shoegaze kings like Ride and Cocteau Twins.

All in all, the band has been able to mold many different sounds into a style that is theirs and theirs alone. Belong will bring many great pop bands to mind, but it won't sound exactly like anybody else. Start with the title track, "Heart in Your Heartbreak", "Heaven's Gonna Happen Now" and "My Terrible Friend".

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